One of the things I love most about my work is that it allows me to explore such a variety of my interests. In the last few years, I’ve photographed quite a few professionals and artists alike, and I love exploring brand and image development through imagery, and I’m always excited at the opportunity to capture the spirit and essence of the individuals while simultaneously bolstering the strength of their brand. Promo photo shoots are some of favorite kind because they allow me to be creative and strategic at the same time. I love understanding the individual’s goals, dreams, aspirations with his or her business and helping them move in that direction. It’s so fun.

And Robin asked me to do just that. She and I went to college together at Westmont, and she has since started a fantastic Pilates studio that focuses on helping her clients achieve real, attainable and grounded balance in their lives. She works exclusively with women and is a wonderful source of inspiration, encouragement and empowerment to those who are seeking a more healthy lifestyle. In just a few short years, The Balanced Life has grown into a full time career for Robin, and beyond doing private training session in her home studio, she’s launched several online coaching programs that are changing women’s lives all over the U.S. I am so proud. Needless to say, Robin needed some images of herself to help refine her brand and to use in various capacities across the web. And that’s where I came in. 🙂 So, we met up in San Francisco last weekend and had ourselves a grand ol’ time. She brought along her friend Megan, and I of course, had Isaac shoot with me. And we were all in total sync the whole time….mainly about wanting Margaritas and Mexican food afterwards…Haha. I seriously miss them. It was so much fun!! Anywho, here’s a few selections from Robin’s lifestyle photoshoot. Enjoy…AND be sure to check out her site HERE. To read Robin’s post about her experience on the shoot, click HERE.